As Digital Marketing Manager, Patricia DiFrancesco manages United to Learn’s digital presence, driving engagement through strategic social media campaigns, SEO optimization, website management, content generation, and email marketing.

Patricia DiFrancesco earned a B.S. in Marketing from the University of Texas at Dallas, where she built a strong foundation in digital marketing, strategic planning, and data-driven decision-making. In her previous role at a local DEI-focused consulting firm, she honed her skills in DEI initiatives, content development, social media strategy, and project management, gaining hands-on experience implementing and driving marketing campaigns. Her connection with United to Learn began during a university-led marketing project, where she completed a comprehensive project focused on fundraising, volunteer engagement, and digital outreach for U2L.

Passionate about education advocacy, Patricia believes in the transformative power of education to improve lives and communities. She thrives in roles that combine strategic thinking with creativity and values the relationship-building aspect of her work. Outside of her professional life, Patricia enjoys reading, staying up to date on the latest trends, and training her dog, Teddy.